Hello, good looks
      
             
The quest to look good through plastic and cosmetic  surgery, which used to be the domain of women, has now caught on with  men and even teenagers.
 
LET’S face it. Good-looking people seem to have an easier time in life.
 
There  is research that says the attractive ones find it easier to get jobs  (compared with someone less attractive with the same qualification and  experience), to get promotions and even close deals.
 
And, of course, the “lookers” are heavily sought after by the opposite sex.
 
Is  it any wonder then that people are trying all sorts of ways, including  plastic and cosmetic surgery as well as the countless other aesthetic  procedures, in their quest to look good?
 
This craze, which used to be the domain of women, has now caught on with men – and even teenagers.
 
“Like  it or not, people judge a book by its cover. Looking good has become a  necessity all over the world. It has become a part of life,” says  aesthetic physician Dr Alice Prethima.
 
She says that in the old  days, when a person was out of shape and looked bad, people accepted it  and merely said “she has aged, she has put on weight”. For a male, they  would comment that “he’s prosperous, he ate too much good food”.
 
But things have changed.
 
“These days, people think the person is lazy and won’t do anything for himself.”
 
She  believes that just like exercise and supplements, cosmetic surgery and  procedures are becoming a way of life as the country becomes more  prosperous and people have the means to strive for good health and to  look better.
 
“It’s in the subconscious. It is common in any  living species that they will be attracted to a better-looking person.  The reason is that a better-looking person is supposed to be more  fertile and healthier and that will go towards progeny.
 
“If a  person looks good, is fit and takes care of himself, then people would  think they can take care of the family, the office or the community. The  brain thinks that way. It’s natural,” says Dr Prethima, who has been  running an aesthetic clinic for 11 years.
 
Concurring, consultant  plastic and cosmetic surgeon Dr Heng Kien Seng believes it is human  nature to want to look at beautiful things and people.
 
“There is  research that shows that even at kindergarten, children actually pay  more attention to a better-looking teacher than an unattractive one,” he  points out.
 
Between 1% and 2% of Dr Heng’s clients these days are teenagers.
 
Kids below 18 need parental consent for cosmetic procedures and some parents are giving the go-ahead.
 
Sometimes the teenagers are the ones who want the surgery; at other times it is the parents who want it for their kids.
 
“Parents  are more aware of the competition out there. They actually bring their  children in for enhancements, like doing a double eyelid and a nose job,  to put them in the same or higher category as their peers,” he says.
 
“When  the kids feel their features are not as beautiful as they want, they  will persuade their parents to bring them in. A lot of parents have gone  through this themselves; that’s why they are willing to bring their  children in.”
 
 Men want it too
 
Teenage girls and boys are even coming in for botox treatment although the number is still very small, he says.
 
And there are girls under 18 coming in for a breast job.
 
Dr  Prethima says mothers are concerned when their daughters have  undeveloped breasts or have one breast smaller than the other, so they  bring their girls in for treatment.
 
“They want to do it before the girl becomes an adult and starts dating,” she adds.
 
About 5% of her clients are under 18, she reveals.
 
Over the years, men too have become more conscious of their looks and have undergone cosmetic and other aesthetic procedures.
 
They  are game for botox, fillers, liposuction, buttocks implants, laser  treatments, acne scarring treatment, eye-bag removal, and even penis  enlargement.
 
“Guys like minimally invasive trends. They do not  want to be seen as looking too ‘plastic’ or as having had things done on  themselves,” says Dr Prethima.
 
She finds that men also hate pain and having to come in every week, so they prefer to get the procedure done in one go.
 
Even  so, there is a marked increase in the numbers going under the knife for  specialised surgeries like getting a six-pack abdomen and the V-shape  male body. This is done through a body sculpting technique called Vaser  Assisted High Definition Liposelection, which uses fat as building  blocks to create the illusion of a six-pack.
 
Dr Heng, one of the  few cosmetic surgeons trained in this area of expertise, claims that the  sculptured six-pack abdomen lasts even longer than the muscled torso  that you get from gym workouts! He says he performs about 30 to 40 of  the procedures a year.
 
While some are fine with the surgical way  to enhance themselves because the results are more or less permanent or  long lasting, the growing trend these days is for minimally invasive or  non-invasive cosmetic procedures where the results are temporary,  lasting a few months or even a year or two.
 
Among the minimally  and non-invasive procedures are botox, fillers, lasers, thermage,  freezing the fat, fat-melting, permanent hair removal, body shaping,  hymen repair, vagina tightening, and penis enlargement.
 
“People are looking for minimal downtime and safe techniques with minimum pain,” says aesthetic physician Dr Inder Kaur.
 
“People  want to walk into the clinic, do the procedure and be able to walk out  immediately after it, with no need for general anaesthesia or a hospital  stay.”
 
One non-surgical cosmetic procedure people are raving  about these days is PRP (Platelet Rich Plasma), which Dr Inder says are  “aesthetic stem cells”.
 
However, Malaysian Association of  Plastic, Aesthetic and Craniomaxillofacial (Mapacs) president Dr Peter  Wong advises caution, pointing out that the procedure is still largely  experimental.
 
“It still requires a lot of further trials and  clinical studies before its effectiveness and safety can be established  and accepted for facial rejuvenation treatments in general,” he says.
 
Currently, there are 60 plastic surgeons (20 in full-time private practice) and about 100 aesthetic doctors in the country.
 
Dr  Wong says non-surgical or minimally invasive cosmetic procedures are  more popular and accounts for about 90% of all cosmetic procedures these  days.
 
“Even so, conventional surgical procedures such as  facelifts, liposculpture, mammoplasty, eyelid surgery and rhinoplasties  are here to stay,” he says.
 
But aesthetic doctors like Datuk Dr Joginder Singh believe temporary solutions are the way to go.
 
“If  you do a non-invasive procedure, it is temporary. Fashion changes with  time, and you are ready and looking forward to the changes every six to  12 months – just like the fashion industry,” he says.
 
Risky business 
 
Other  than aesthetic doctors and cosmetic and plastic surgeons, there are  thousands of beauty salons that are also in the cosmetic industry  business. Some even perform cosmetic surgeries like liposuction, breast  augmentation, and the double eyelid and nose jobs!
 
These carry a  greater risk. Each body reacts differently and people have died after a  liposuction, especially those carried out in beauty saloons.
 
What  happens if there is an infection? Would the beauty salons know what to  do? What if there are complications when administering the local  anaesthesia?
 
Dr Prethima says a person can have an allergic reaction to an injectable procedure at any time.
 
At  hospitals and registered clinics, they have a doctor at hand and  emergency resuscitation facilities for such eventualities. But beauty  salons have nothing of that sort.
 
“It’s scary that people would  do injectable procedures in the back room of a beauty salon or a hair  salon. If anything goes wrong, it can be dangerous,” warns Dr Prethima.
 
“And  they can’t even claim for damages because it is not the forte of beauty  salons to carry out those injectable procedures in the first place.”
 
She  also points out that a lot of beauty centres use the names of overseas  “doctors” (whose qualifications are dubious) to give them a touch of  legitimacy.
 
The long-awaited Cosmetology Bill would provide clear guidelines on procedures a beauty salon can and cannot do.
 
Plastic  and reconstructive surgeon Dr V. Surendranathan says it is shocking  that less than 10 % of the people going for cosmetic procedures do  research before undergoing cosmetic surgery.
 
The person should  look up the Malaysian Medical Council website to see if the doctor is  registered there, check the doctor’s qualifications, talk to the nurses  and find if there are botched cases, and visit the facilities including  the operating theatre, he advises.
 
“The onus is on you. When you  buy a car, you ask around for people’s opinions. How come you don’t do  that when going for a breast job or liposuction?”
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